Vicky Jaising asks, “Should we call this a bike festival or should we call it an amalgamation of the Indian biking brotherhood”?
Held each year at the beach town of Goa, the IBW as we now know it, has become synonymous with the bikers and their group who ride to Goa from all over the country.
This year was no exception and in fact this year, I would feel that there were more riders from even more different parts of India that those who rode here in 2014.
Please click on photos to enlarge
We had people coming to the Performance Racing stall and telling us how fantastic their rides were and that they came from places such as New Delhi / Meerut / Jaipur / Bangalore / Mumbai / Gujarat / Kolkata / Pune and a lot more cities as well.
If we were to compare the years 2014 and 2015 back to back, the noticeable difference that one would see, would be the involvement of new manufacturers who were inconspicuous by their absence in 2014 but came with a bang in 2015.
One would also note that the organisers had got their act together and put together an awesome setup, and have definitely learnt from their omissions in the last year.
So who was there showing off their new bikes?
The event had most of the big manufacturers present and they came with all their jazz and the full shebang, as one would call it.
The likes of Aprilia / Moto Guzzi / Indian / Beneli / Triumph and Ace Cafe brought a lot more glitter and ‘oomph’ to the already well-oiled machine called IBW.
The venue was better equipped and adequately staffed / planned and prepared to handle the expected crowds.
Food and night life
(Apart from the bikes the second and third most important part of the event!)
The food stalls were more in number and better organised as well.
There were 2 stages hosting events / artists and groups playing their music and many awards being given away as well and also keeping the crowds busy.
Stunt groups enthralling the audiences with their gravity defying moves.
‘Biker build off’ where builders set their imagination no limits in their endeavour to make their bikes the cynosure for all eyes.
Big trip cinemas holding talks on various biking related subjects.
Bars ensuring that no one went thirsty!!
Expo area where a wide variety of safety gear / after markets parts and performance parts were displayed and sold.
Outdoor expo selling Tees / caps / biking knock knacks etc.
Vintage bike display where the classics and restored motorcycles enjoyed the limelight once again.
Custom bike display where bikes modified and created by their builders were showcased for all to see.
The Build Up To The Event
The organisers got the show on the road quite literally and the Chai Pakoda rides went to many cities creating awareness of the event and inviting riders and manufacturers alike to be part of the event.
Many companies – also had their customers involved before the event commenced by organising rides to the event from their respective cities this not only increased their brand building but also created camaraderie amongst the riders and help the growing culture of motorcycling in general.
The likes of Harley Davidson make the IBW part of their annual HOG ride and we were told that there were and estimated 1800 Harley’s that showed up for the event from all over the country.
Not to mention that I personally saw and heard of many groups planning their Superbikes rides as well from their cities to the venue. The forums were abuzz with forthcoming action of the IBW and as to who was riding with whom and when they were leaving / the route planning / last minute gear shopping / Hotel reservations etc.
Once the riders reached Goa it was festival time and Goa was like you have never seen it before – that is until IBW came to town.Bikes and bikers everywhere, every bar / night club / restaurant or hotel was jam packed to their full capacity, all the way from South Goa to the venue at Vagator. The bikers were out and you heard only 1 thing ……… Bikes / rides and who rode on them.
The parties went on late into the night and the town went silent only close to dawn, not saying that the tourists / visitors and expats don’t party, but the bikers did it even more than the usual!
This year we did see a lot of ladies riding their motorcycles to the event as well, and I can safely say that not only could this be the biggest gathering of motorcycles at one time at one place but it was also the maximum number of lady riders at the same place at the same time as well.
We only wish that there were more events like this to look forward to, and I hope that in the years to come we will have more biking related events and more IBW’s.
Kudos to the organisers, namely: Seventy Event Media Group and Fox Life on a job well done.
Motorbikesindia.com would like to thank Vicky for his excellent overview of India Bike Week 2015. As our partner in India we will be running some fantastic offers from Performance Racing over the coming months. So watch this space followers (and of course on our FaceBook page).
A Little Bit About Vicky Jaising
Vicky Jaising an avid bike enthusiast and an entrepreneur, joined his family business of Shipping & logistics soon after his graduation in Commerce.
In the year 2000 he bought his first superbike and then went on to create and successfully manage Performance Racing in the Year 2004 after realising the potential for growth in this area and the lack of Quality Safety Gear / Accessories / Apparel and Performance Parts in India.
Vicky Jaising created strong bonds with the key people in the Industry, whose common interests was to see super biking grown in India.
He also ensured that Performance Racing be at the forefront of everything and anything that was related to superbikes in India, be it Expo’s / Promotions of Newly launched brands / Showrooms / Track Events and also riding schools in India.
He is currently focused on taking Performance Racing India wide, and will be launching a Performance Racing in Bangalore after successfully launching a dealership in the National Capital Region in New Delhi.
Update: India Bike Week 2016 is bigger and better, check out the article here!
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