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Sturgis Motorcycle Rally – 2018

Hello, motorbike riders, the most awaited motorcycle rally from the streets of Sturgis is back! Yes guys, and this time it promises all the more fun with its tagline, Stay+Play+Rock+Ride.

So all you motorbike enthusiasts get ready for the ten awesome days and nights full of fun, frolic, music, beer and rocking motorbike rides this August.

What? Want to know more about this one-off motorbike festival? Then get on with this article and stay tuned with us to know more about the event.

Sturgis Motorcycle Rally - 2018

The Event

Sturgis Motorcycle Rally Inc. organizes motorbike rally every year in Sturgis, South Dakota that lasts for ten days/night. Every year the rally starts in the first week of August and continues till the second.

It is not just a rally but the best platform for racers and riders to showcase their talents in drag races, hill climbs and motorcross races that are included as a part of this event.


There are multiple proud sponsors of this event which includes big-wigs of the industry like Harley-Davidson Motorcycles, Coca-Cola, Jack Daniels, Russ Brown Motorcycle Attorneys and many more…

Sturgis Motorcycle Rally - 2018

Another notable sponsor is the Veteran of Foreign Wars of the U.S which is the oldest and the largest major war veterans organization. They will celebrate and sponsor the Military Appreciation Day on the 7th of August.


Sturgis Motorcycle Rally - 2018

Sturgis rally was popularly known as Black Hills Classic. It started in 1938 and was hosted by the Indian Motorcycle Company which catered to a very small audience and had just 9 participants. Thereafter the rally took a short break during 1939-1941 to support the war efforts during World War II and was back in 1942 as Sturgis Motorcycle Rally.

Initially, the rally was organized for just a few hours in a day. The present form of the 7-10 day event started from 1975.

Media Coverage

The main aim of this rally is to raise the city’s annual revenue and help various social causes. The rally is broadcasted in pawn stars, TV shows and a daily coverage of the rally is featured in the Rapid City Journal.

The event has its own souvenir sponsors, food vendors, motorbike booths and shops where participants can know more about the event and customize their motorbikes too.

Sturgis Motorcycle Rally - 2018

Date & Venue 

This year Sturgis is celebrating its 78th anniversary from August 3rd to August 12th in the Black Hills of South Dakota.

The rally-goers will have to go through the South Dakota motorcycling guide available at The guide showcases 15 breathtaking routes present in and around South Dakota.

Sturgis Motorcycle Rally - 2018

Main Attractions

Apart from the rally, there are innumerable exciting events that you can expect from a motorbike rally of this magnitude, some of them are:

  • Concerts by Classic Rock Crew;
  • The Burger Battle;
  • Street Food throw down;

Sturgis Motorcycle Rally - 2018

  • Mayor’s Pub Crawl;
  • The Discovery Ride;
  • AMA Gypsie Tour;
  • Beard & Moustache Contest;
  • Ride with a local,
  • Legendary Sturgis 5K and many more such exciting concerts and contests for you!

Sturgis Motorcycle Rally - 2018

Sturgis Motorcycle Rally is a great way to unite all the motorbike riders from various motorbike communities all over the world, isn’t it?

So, when are you planning to book your tickets for this mad and exciting motorcycle rally at Sturgis?

Don’t just wait, visit and register yourselves right away to have a refreshing trip to the Black Hills of Sturgis!

Disclaimer: This article was prepared or accomplished by it's author in their personal capacity. The opinions expressed in this article are the author's own and do not reflect the view of Motorbikes India or it's owners.

The views and opinions expressed on this web site are soley those of the original authors and other contributors. These views and opinions do not necessarily represent those of Steve Gerweck, the GERWECK.NET staff, and/or any/all contributors to this site.

About Motorbikes India

Motorbikes India (MI) is an online magazine about motorcycles in India. Motorbikes news, articles, clubs & events, routes, insurance, finance, maintenance & safety. We welcome contributions, from anyone that is enthusiastic about biking. If you are part of a motorbike club in India, please be sure to keep your club info and events up to date in our clubs section.

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